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Competitive Intelligence

Detailed and accurate competitor information puts you in a position to use your own company's resources to preempt the competitor in the market, to capture (or defend) market share and to identify and implement profitable practices. Stay abreast of the ever-changing competitive landscape with customized intelligence you can use.  The perspective you gain can directly impact your company's profitability. In business it's not who you know that gives you the edge- it's what you know about them.

Who are your competitors?
What are their strategies/position in your markets?
What are their products and pricing?
How do they rate other competitors?
What are their key capabilities?
What’s their financial position?
Who are they partnering with?
What new technologies or markets are they investigating?
 
Industry & Market Intelligence

Explore new opportunities without dedicating precious staff time. Accurate market and industry insights enable you to effectively allocate limited resources among multiple opportunities. Reliable information helps you to plan and succeed in competing in a new industry or market. Red Leaf provides complete summaries of new markets or industries, to your specifications.

What are the opportunities in a market?
How is an industry divided?
What are the products or categories?
Through what channels are products and services sold?
How intense is the competition?
Who are the leaders?
What are the current industry trends?
According to industry experts what are the critical successes?
What are the current growth rates?
What are the strengths and weaknesses of the current products or services?

Due Diligence

Learn more about potential partners, suppliers and clients before you initiate a long-term relationship.  Red Leaf will help you assess a target company before you commit by providing background information to allow assess the benefits/detriments you would incur with the company. 

What is your target company’s current position?
What’s their track record?
What products or services do they provide?
Strengths/ weaknesses within industry?
What are their resources?
What benefits are there in partnering with the company?

 

Executive & Employee Training

Give your organization the tools to succeed with customized training on site, via email and in print. Red Leaf provides training in information gathering and source evaluation as well as legal and ethical implications.


Identify and quick analysis on key competitors
Competitive response tactics
Creation and implementations of CI functions
Identification and training on sources for obtaining intelligence
Personalized industry newsletters


Copyright 2010 Red Leaf Consulting. info@redleafinfo.com

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